I have a confession to make, I love books! Shhhh, don’t tell my husband. Since I was a kid, I’ve always like the smell of books, loved spending time in the library, and quiet time curled up with a book. Now that I am an adult, I still love books. There is so much to see, do, and learn.
I love technology and the inpatient side of loves e-books, but I have a special part in my heart that loves to flip through pages. I do not yet own a Kindle or other high tech reading device, well other than my Evo phone that I’ve read quite a few e-books on. I tend to be a fast adapter on a lot of things, but I think that nostalgia has gotten the best of me for the moment.
There are certain books I think I will always buy in print. I love to craft and learn new skills, so I often buy those books in print. I also purchase business reference books in print. Don’t get me wrong, I have bought more than my fair share of electronic business reference tools, but books like “Duct Tape Marketing” by John Jantsch is on my very real bookshelf. I highly recommend you purchase a copy, I got mine used on Amazon for cheap.
When I looked at my array of books this morning, I thought how can I apply this to my business? I figured if I’m still willing to pay for books in print then others are too. Just depends on the subject matter and whether I think I will use it in the future. A legacy sort of thing. So I need to create products that people will find so useful that not only would they buy it in print, but also keep it in the reference section. I for one think this is an excellent goal to strive for, whether the finished product will be solely print or not. We should all strive to create a legacy of usefulness in our products.
To your continued legacy of success,
Rosa